Blake Mycoskie is the Founder of TOMS and the brains behind the brand’s One for One® model.
The model, which serves TOMS’ mission of using business to improve lives, was created to promote corporate responsibility and conscious consumerism. And so, for every pair of shoes sold, TOMS would provide a new pair to a person in need.
The idea for a for-profit business with giving at its core came from a trip to Argentina in 2006, where Blake saw the hardships faced by children without shoes, from a lack of basic protection to the inability to attend school. Later, Blake would extend TOMS One for One model to address other vital needs, such as eye care and safe water, which was achieved through TOMS eyewear and coffee sales.
Since its launch, TOMS has partnered with countless organizations such as UNICEF, Save the Children, Partners in Health, The Red Cross, Everytown, Faith in Action, March for Our Lives, and others.
And Blake’s simple idea? It’s grown into a global movement, impacting over 100 million lives to date.